Employees Have New Way to Manage Info Overload
Meet Atlas, Stravito’s visual tool that empowers employees to navigate available knowledge and present inspiring insights in a bitesize and visual format.
By empowering any team to explore available research, the self-service tool encourages organization-wide knowledge integration while driving even higher platform adoption.
Atlas uses an innovative and visual approach to offer a unique way to explore topics and categories, get extra context on keywords, identify trends, and build stories around critical findings through an innovative and visual approach.
For example, users can search for a broad term such as 'sustainability' and then use the cloud-style interface to click on related topics. This allows users to progressively narrow their results and find helpful information for their projects.
Atlas is not just about guiding users to helpful information. It also helps users to identify trends and build stories around critical findings. According to Strativo, they may even stumble across new ideas they weren't looking for in the first place.
Strativo capitalized on user feedback to develop the product, responding to the need for a tool that would aid non-research teams when making decisions by quickly identifying and connecting relevant market and consumer insights.
“Now more than ever, businesses need to integrate insights into their decision-making process and move closer to their customer. But, often with so much research available, companies face information overload challenges, and employees at global organizations may not always know what research has been done, and therefore what to look for," said Thor Olof Philogène, chief executive officer and founder of Stravito.
“Atlas has been designed to help any employee, in any team, easily navigate through large amounts of information and discover inspiring research that allows them to build their insight narratives and make informed business decisions," Philogène added.
In addition to the web-based interface, Atlas also comes with ready-to-use images for decision-making materials and presentations. The platform is designed to help users in their insight narratives by automatically finding the most relevant quotes and pages, top reports, videos, and news links. This means users can save hours they would have spent scrolling through lengthy reports.
